Insights on product analytics and data modeling for free-to-play games: semantic layers, user behavior models, selection bias, and monetization metrics.https://www.asemicanalytics.com/https://www.asemicanalytics.com/blog/measuring-monetization-impact/https://www.asemicanalytics.com/blog/measuring-monetization-impact/The mDAU/DAU ratio isolates the real effect of monetization on engagement from selection bias, and it is measurable without building a model.Mon, 10 Mar 2025 00:00:00 GMThttps://www.asemicanalytics.com/blog/modeling-user-behavior-in-freemium-part-2/https://www.asemicanalytics.com/blog/modeling-user-behavior-in-freemium-part-2/A dual-propensity model of engagement and payment behavior that reproduces real payer retention and cohort conversion curves with two parameters.Fri, 07 Mar 2025 00:00:00 GMThttps://www.asemicanalytics.com/blog/modeling-user-behavior-in-freemium-part-1/https://www.asemicanalytics.com/blog/modeling-user-behavior-in-freemium-part-1/Paying users retain far better than non-payers. A simple random-flagging experiment shows how much of that gap is selection bias rather than psychology.Sun, 02 Mar 2025 00:00:00 GMThttps://www.asemicanalytics.com/blog/why-events-for-user-analytics/https://www.asemicanalytics.com/blog/why-events-for-user-analytics/Discover why traditional event-based analytics may be holding back your product insights. Learn how user-centric analytics can simplify metrics, improve performance, and align better with business goals.Thu, 20 Feb 2025 00:00:00 GMThttps://www.asemicanalytics.com/blog/new-approach-to-semantic-layer-modeling/https://www.asemicanalytics.com/blog/new-approach-to-semantic-layer-modeling/Why Asemic builds the semantic layer from business logic down: define metrics in business terms and let the application maintain the physical model in your warehouse.Mon, 10 Feb 2025 00:00:00 GMThttps://www.asemicanalytics.com/blog/analysis-is-about-building-dataset/https://www.asemicanalytics.com/blog/analysis-is-about-building-dataset/Discover how data modeling shapes analysis outcomes and why it's crucial for deriving meaningful insights from your data.Mon, 03 Feb 2025 00:00:00 GMT